Wednesday, May 12, 2010


Financial Times

􀂙 The FT was launched as the London Financial Guide on January 9, 1888, by Horatio Bottomley,

renaming itself the Financial Times on February 13 of the same year.

􀂙 It described itself as the friend of “The Honest Financier and the Respectable Broker”.

􀂙 In 1893, the FT turned light salmon—although later credited as a marketing masterstroke that made it

immediately distinguishable from its competitor, the similarly named Financial News (founded 1884) this

move was in truth inspired by economy—light salmon colored paper being cheaper than white paper.

􀂙 Variety is a weekly entertainment trade newspaper founded in New York in 1905 by Sime Silverman.

􀂙 BusinessWeek, a business magazine published by McGraw-Hill, was first published in 1929 (as The

Business Week) under the direction of Malcolm Muir.

􀂙 Barron’s magazine is an American weekly newspaper published by Dow Jones & Company since 1921.

The magazine is named after Clarence W. Barron, one of the most influential figures in the history of Dow

Jones. Dow Jones also publishes The Wall Street Journal.

McGraw-Hill Companies

􀂙 Founder James H. McGraw, a teacher in New York, purchased the American Journal of Railway

Appliances in 1888.

􀂙 At the same time, co-founder John A. Hill was working as an editor at Locomotive Engineer.

􀂙 In 1899, McGraw incorporated his publications under the heading of ‘The McGraw Publishing Company

􀂙 In 1902, John Hill followed with ‘The Hill Publishing Company.’

􀂙 The book departments of the two publishing companies merged to form the McGraw-Hill Book Company in


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